Messaging services
Smart Messaging for more effective customer communication
More powerful customer communication
Improve your customer engagement and streamline operations with Smart Messaging. This powerful business messaging tool enables enterprises to connect with customers through various communication channels like SMS, Rich Communication Services (RCS), WhatsApp and more — all managed through a single platform.
Send the right message, at the right time, through the right channel. Whether you need to tell customers about a special offer, confirm an appointment, or authenticate customer identity, our platform makes communication quick and easy.
Want to find out more? Email us at smart.messaging@bt.com
How Smart Messaging can help your business
Our application to person (or A2P) messaging platform provides rich messaging capabilities and access to more than ten different channels from one central hub. That means business communication is simpler for you to manage, making it easier to deliver campaigns that customers find relevant and engaging
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Simpler communication
Reduce the complexity of communication with easy management of two-way conversations across multiple channels, all through a single, cloud-based platform.
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Improved engagement
Our platform means you can be where your customers are. And when you use their preferred channels for communication, they're more likely to read and respond to your messages.
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Performance analysis
Monitor your data in real time to track the performance of your messages, optimise strategies, reduce costs and plan future campaigns, all through our customisable dashboard.
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Always-on service
With our multilingual and multichannel AI-powered chatbot technology, customers can engage conversationally with your business, 24/7/365, even when a live agent isn't available.
Why message your customers?
For consumers, it's important that businesses are easily contactable — and they want to speak to businesses on the same channels they use with their friends and family:
- 89% of customers want to connect with businesses via messaging
- 77% are more likely to make a purchase when they can message a business
- 63% would switch to a company that offers messaging
Unlike mobile apps, which see 68% of users churn within 90 days*, messaging is more reliable and cost-effective. RCS offers the rich functionality of messaging apps in your customers' default messaging inbox.
On top of that, you have more control over your the branding and appearance of your messages, increased customer confidence and better engagement.
Why choose EE Business?
The UK's best network for more than 11 years
EE is the UK's best network with the fastest mobile speeds, so you can work with confidence — wherever you are. It's business connectivity you can count on.
Flexible connectivity to suit your business
From a bunch of business extras as standard to tailored data plans, our services are built to grow with your business.
Protection you can count on
With a variety of security options, you can choose the perfect solution so that your colleagues can work with confidence.
Working wonders together
Together with BT, we can help your business boom in more ways. Using the UK’s best mobile network, you can access a range of BT’s first-class business products and services to turn connectivity into productivity.
Streamline your customer contact operations
When you choose us, you'll benefit from EE’s award winning network, enhanced by BT’s business experience. That means that together we have an unrivalled range of customer contact solutions, so you can create a better experience for both your customers and employees.
Whether you're looking for AI-powered tools to increase customer engagement, fraud prevention solutions to keep your customers safe, or cloud-based solutions for improved productivity, BT has the tools your business needs.
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Footnotes
*Sources: Spectrm, 2021; Liveperson, 2021; Forbes, 2021; Business of Apps, 2024